Tag Archives: keywords

Using Keywords In Your Domain Name

I often get people saying to me that they have a domain name containing their primary keyword so “… that means I’ll be at the top of Google for that keyword, doesn’t it?” How wrong can you be? If you have a really good website, that is properly optimised, with great incoming links AND in […]

File & Folder Naming Conventions

Most people now know that successful rankings in search engines are achieved not by some panacea, some trick that makes the difference, but by an accumulation of small issues. No single action on its own makes much difference although title tags and heading tags still have a bit more of an effect than anything else. […]